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Auction, dealer, privateor direct buyer?

There are four main ways to sell a truck. None is right for everyone. Here’s an honest comparison so you can choose.

Updated 22 October 2026 by the Breaker Commercials buying team

Private sale

Advertising the truck yourself, online or in trade papers, can get you the highest price if you find the right buyer. The catch is time: answering calls, arranging viewings, dealing with time-wasters, and making sure payment is genuine before the truck goes. Payment scams are a real risk with private sales, so never release a vehicle until cleared funds are in your account.

Auction

Commercial vehicle auctions reach lots of buyers quickly. But you pay seller’s fees, you often have to deliver the truck to the auction site, and the price on the day isn’t guaranteed. A reserve protects you from selling too cheaply, though if the reserve isn’t met, you’re back where you started.

Dealer part-exchange

If you’re buying a new truck, part-exchanging the old one is convenient. Dealers generally offer less than the truck is worth to the end user, because they need margin to resell it. They may not want older, damaged or non-running trucks at all.

Direct buyer

A direct buyer, like us, buys the truck outright. You get a price from your photos and details, an inspection, payment and collection, usually within days. You won’t always get the very top retail price, but there are no fees, no adverts and no risk of the sale falling through on the day. Direct buyers are often the only realistic option for non-runners, damaged trucks and export-condition stock.

Side by side

PrivateAuctionDealerDirect
SpeedWeeks to monthsWeeksWhen you buy newDays
FeesAdvertisingSeller’s feesNoneNone
Price certaintyLowLowHighHigh
EffortHighMediumLowLow
Non-runnersHardPossibleRarelyYes

Which is right for you?

If your truck is in demand, you have time, and you’re comfortable handling buyers and payments, a private sale may pay off. If you want certainty and speed, or your truck needs work, a direct sale usually makes more sense. Whichever you choose, our free valuation gives you a benchmark to compare against.

Ready to sell?

Get a free valuation from our buying team. Send the reg, a few details and some photos.

  • Direct buyers, no middle-men
  • Any condition
  • Fast collection

Get your free valuation

Step 1 of 4

Step 1: registration

Free and no obligation. Rather talk? Call 07402 295831.

About the vehicle

Miles or km, as shown on the dash. Not sure? Type unknown.

MOT, paperwork and photos

Where is it located? In the Republic of Ireland, use the Eircode.

Photos of the vehicle

Up to 10. Front, both sides, rear, cab, dashboard showing mileage and any damage.

How should we contact you?

We'll only use your details to value your vehicle and contact you about it. See our privacy policy and terms.

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