1. Introduction
Breaker Commercial Ltd, trading as Breaker Commercials ("we", "our", or "us"), is committed to protecting and respecting your privacy. This policy explains how we collect, use, and securely store your personal data when you use our website to request a vehicle valuation.
2. Data we collect
When you submit a valuation request, we collect the following information:
- Identity Data: Your name or company name.
- Contact Data: Phone number, WhatsApp number, and email address.
- Vehicle Data: Make, model, year, registration number, transmission, mileage, MOT status, V5 logbook status, condition, and the postcode where the vehicle is located.
- Media: Photographs of the vehicle you upload.
- Advert Data: If you reached our website from one of our adverts, the advert's click reference and campaign name.
3. How we use your data
We use your data strictly for the following purposes:
- To accurately assess and value your commercial vehicle.
- To contact you via phone, email, or WhatsApp to provide our valuation offer.
- To facilitate the purchase and collection of the vehicle if an agreement is reached.
- To understand which of our adverts bring enquiries.
4. Data storage and sharing
Your data is securely transmitted directly to our buying team via our form processor (Formspree). Formspree is based in the United States, so your request may be processed and stored there. We do not sell, rent, or trade your personal information to any third parties for marketing purposes. Data is only kept for as long as necessary to fulfil our business transaction or as required by UK law.
5. Your legal rights
Under UK GDPR, you have the right to request access to the personal data we hold about you, request corrections, or request deletion of your data. You can also object to how we use your data. To exercise these rights, please contact us.
If you're unhappy with how we've handled your data, you have the right to complain to the Information Commissioner's Office at ico.org.uk.
6. Our lawful basis
We use the details you send to take the steps you've asked for before entering into a contract with you (valuing and, if agreed, buying your vehicle), and for our legitimate interest in running our vehicle-buying business, including keeping records of the vehicles we buy. Where we use optional cookies, we rely on your consent.
7. Cookies
We use your browser's local storage to remember your cookie choice, and its session storage to keep what you've typed into the valuation form if the page reloads. The form copy is deleted when you send the form or close the tab. These are needed for the website to work.
With your consent, we may also use Google advertising and analytics cookies to measure which of our adverts lead to enquiries. They're only set if you click Accept on our cookie banner. If you click Decline, they're not used. You can change your choice at any time using Cookie settings at the bottom of any page.
8. WhatsApp and location lookup
If you contact us on WhatsApp, your messages are handled by WhatsApp (part of Meta) under WhatsApp's own privacy policy.
If you tap Use my location on the valuation form, your device's location is sent to postcodes.io, a free postcode lookup service, to find the nearest postcode. We only receive the postcode, which you can check before you send the form.
9. Contact us
Breaker Commercial Ltd (trading as Breaker Commercials)
Company number 16134001, registered in England and Wales
15-17 Upper George Street, Connaught House, Luton, England, LU1 2RD
Email: info@breakercommercialsltd.com
Phone: 07402 295831